The process of interviewing the colleagues who “have a stake” in an executive’s life is called Stakeholder Interviews. In the context of Coaching, it consists of short meetings during which the executive’s coach queries these stakeholders on what they believe their colleague is doing well; what s/he is not doing as well; and their advice.

The number of stakeholders involved varies from twelve to twenty-five.

The object is to find the qualitative data that supports and makes clear the quantitative data gleaned from the 360.

Once the interviews are complete, the Coach compiles the results in a report that highlights patterns of opinions — all the while, never identifying any of the stakeholders by name, role, or relationship.